
728 North Sweetzer Avenue, 402, West Hollywood, CA 90069
728 North Sweetzer Avenue, 402, West Hollywood, CA 90069
Property Description
A rare penthouse offering in the heart of West Hollywood, Unit 402 at The Ainsley is a front-facing, west-oriented residence with views, 2,224 square feet of refined single-level living, and a very large entertainer's balcony that extends the living space outdoors through expansive sliding doors. The three-bedroom, three-bath home features an elegant open floor plan with generous living and dining spaces, contemporary finishes, and a sophisticated kitchen appointed with premium Sub-Zero and Wolf appliances. The expansive primary suite offers a private retreat with a beautifully appointed bath featuring a walk-in shower, soaking tub, dual vanities, and generous custom walk-in closet. Two additional bedrooms provide flexibility for guests, a home office, or additional living space. Completed in 2021, The Ainsley offers an elevated collection of amenities and services, including concierge and security, a state-of-the-art fitness center, Peloton bikes and free weights, yoga, Pilates and massage studios, a stylish resident lounge, and a beautifully landscaped courtyard with Wolf BBQs and communal dining areas. Secure access and private elevator entry further enhance the sense of privacy and convenience. Within walking distance of Melrose Place and Melrose Avenue, the residence is surrounded by acclaimed restaurants, designer shopping, and the weekly farmers market, with a Walk Score of 91.
Features & Amenities
Property Details
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Comparative Market Analysis
Luxury Tier · 5 active · 5 closed
West Hollywood · Condominium
Listed 39.3% above the median closed sale of $2,140,000. Price per sqft ($1,340) is a 21% premium to closed comps ($1,109). Expect a longer timeline — comps averaged 132 days on market. Luxury tier — fewer comparable sales widen the confidence range.
Price Position
Positioned above the market — commands a premium.
Active Properties (5)
Active Comparables
| Address | City | Year | BD | BTH | SqFt | LotSz | LP/SqFt | LP | DIM | Score |
|---|---|---|---|---|---|---|---|---|---|---|
| 1100 Alta Loma Road | West Hollywood | 1964 | 2 | 3 | 2,252 | 44,427 | $1,019 | $2.29M | 18 | 91 |
| 1245 Formosa Avenue | West Hollywood | — | 3 | 3 | 1,690 | 0 | $940 | $1.59M | 129 | 89 |
| 728 Sweetzer Avenue | West Hollywood | 2021 | 2 | 3 | 2,166 | 39,237 | $715 | $1.55M | 272 | 80 |
| 923 Hilldale Ave | West Hollywood | 2025 | 2 | 3 | 2,555 | 0 | $1,055 | $2.69M | 14 | 80 |
| 1140 Alta Loma Road | West Hollywood | 1981 | 2 | 3 | 1,969 | 11,511 | $711 | $1.40M | 24 | 76 |
| Total: 5 · Average | 2.2 | 3.0 | 2,126.4 | 31,725 | $888 | $1.91M | 91.4 | |||
| Median | 2,166 | $1.59M | ||||||||
Closed Properties (5)
Closed Comparables
| Address | City | Year | Date | BD | BTH | SqFt | LotSz | LP | SP | SP/SqFt | SP/LP | DIM | Score |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1100 Alta Loma Road | West Hollywood | 1964 | 06/16/2026 | 2 | 3 | 2,252 | 44,427 | $1.80M | $1.73M | $766 | 0.96 | 312 | 90 |
| 8420 Sunset Boulevard | West Hollywood | 2021 | 07/28/2026 | 2 | 3 | 2,393 | 49,360 | $2.77M | $2.63M | $1,097 | 0.95 | 151 | 89 |
| 9255 Doheny Road | West Hollywood | 1965 | 09/24/2026 | 2 | 3 | 1,672 | 32,240 | $3.40M | $3.40M | $2,033 | 1.00 | 5 | 84 |
| 1100 Alta Loma Road | West Hollywood | 1964 | 08/31/2026 | 2 | 3 | 2,246 | 44,427 | $2.19M | $2.14M | $953 | 0.98 | 41 | 82 |
| 850 Croft Avenue | West Hollywood | 2003 | 09/18/2026 | 2 | 2 | 1,649 | 19,518 | $1.20M | $1.15M | $697 | 0.96 | 149 | 76 |
| Total: 5 · Average | 2.0 | 2.8 | 2,042.4 | 37,994.4 | $2.21M | $2.21M | $1,109.2 | — | 131.6 | ||||
| Median | 2,246 | $2.14M | $2.14M | ||||||||||
Market Analysis
List vs Sale $/SqFt
Sale Price Trend
Days on Market
Sale vs List Price
This analysis was generated automatically from MLS data. For an in-depth, human-reviewed valuation, contact Joseph Sardella at josephsardella@gmail.com.